Apple is considering to raise the price for the iPhone 15 Pro and iPhone 15 Pro Max, according to a new report from Bloomberg. The price of the lower-end iPhone 15 and iPhone 15 Plus would remain the same.
Overall, the publication says Apple expects to ship about the same number of iPhone 15 units as iPhone 14, with a target of around 85 million for this calendar year. Steady unit sales combined with a price jump for the Pro models will see overall iPhone revenue increase.
According to the latest rumor mill consensus, all iPhone 15 models will feature a USB-C port, instead of the Lightning connector.
The iPhone 15 Pro models will feature a new titanium chassis and latest-generation A17 chip based on a 3-nanometer production process. The iPhone 15 Pro Max is expected to feature a new periscope lens on the rear camera module, providing increased optical zoom range. A new multi-function button on the side of the device will replace the mute switch, similar to the Action button seen on the Apple Watch Ultra.
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