I’m Particular About My Toothpaste. This One Is Nearly Perfect.


I’m particular about my toothpaste. I want paste, not gel, and that paste must be smooth and plump, not gritty or loose, and the flavors must be fresh, real herb flavors such as peppermint, spearmint, fennel, and anise—never bubblegum. The ingredients must, of course, fight cavities, be gentle on my gums, and ideally, the tube can be recycled.

It’s an impossible list. One that Sally Albright might recite at that diner, if Nora Ephron had been a dental hygienist.

Yet when I started brushing with Davids Sensitive + Whitening Nano-hydroxyapatite Premium Peppermint Toothpaste two years ago, I knew I’d found my platonic ideal.



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