Apple’s LLM reportedly beats GPT-4 powered Microsoft Copilot already


What you need to know

  • Apple is reportedly developing a LLM dubbed Reference Resolution As Language Modeling (ReALM) that will enhance Siri’s capabilities and allow it to understand context in a conversation and even process onscreen content.
  • According to benchmarks shared by researchers, Apple’s smallest model shares similar performance stats as OpenAI’s GPT-4, whereas its largest models outperform it entirely.
  • It’s unclear when the models will ship, whether with the iOS 18 update or new lineup of iPhones.

Apple has been relatively quiet and rather slow hopping onto the AI bandwagon compared to its competitors like Microsoft, which was quick to make a multi-billion dollar investment in the technology further strengthening its ties with OpenAI. This has proven to be beneficial as Microsoft is the world’s most valuable company with over $3 trillion in market capitalization. 13 market analysts unanimously voted that Microsoft will be the world’s most valuable company in the next five years ahead of Apple, owing to its early lead and commitment to AI.

Apple’s iPhone sales have taken a major hit, specifically in China as other competitors are starting to dominate the market. As you might be aware, Apple is slated to hold WWDC later this year in June. It’s expected to make a host of announcements revolving around its new lineup of phones, We also expect the company to make several AI-related announcements. 





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