Apple holds a Back to School promotion (now known as the Higher Education Offer to avoid confusion) every year and it gives a free product – usually AirPods – away with purchases of qualifying Apple products.
However, this year it seems that Apple is not giving away AirPods. Instead, Apple is giving away gift cards with qualifying purchases.
This year’s deal kicked off on Friday, June 24 in the U.S. The same deal is likely to launch in the U.K. and Europe in July.
This education-focused deal is in addition to the year-long discounts Apple offers to students and education institutions on its Macs and iPads. We explain everything you need to know about getting a discount and using Apple’s Education Store in this guide to shopping in the Apple Education Store.
Apple’s Back To Higher Education deal has already run in Australia and other locations in the southern hemisphere this year (from January 6 to March 14 2022), when Apple gave away AirPods. Every year Apple’s education event starts in the U.S. in mid-June, and then in the U.K. and Europe from July. So if you are based in that part of the world that’s the time to take advantage!
What’s Apple’s Back To School offer in 2022?
Apple is offering vouchers for the Higher Education Deal this summer.
Apple also offers vouchers for its Black Friday Apple deal, and just as with that deal there are different voucher values associated with different Apple products:
- Buy an iPad Air (5th gen), iPad Pro 11-inch or 12.9-inch and get a $100 Apple Gift Card.
- Buy a MacBook Air, 13-inch, 14-inch or 16-inch MacBook Pro, or a 24-inch iMac and get a $150 Apple Gift Card.
Vouchers do mean that those taking advantage of the deal get more choice about what they spend their money on, rather than being limited to headphones.
In the past it has been necessary to buy one of the following eligible products to get the free AirPods:
All products sold to students via Apple’s Education Store include a discount, so you will already be making a saving on any of these products.
In addition, students can get 20% off AppleCare+.
How to get Apple’s Back To School deal
As long as you based in an area where Apple is running the deal at the time of your purchase, and are a student in higher education, or about to start higher education, you can qualify for Apple’s Higher Education deal and get a free pair of AirPods (or vouchers if that’s what the deal is). There are more details about who the deal applies to below.
Note that if you qualify you are able to get discounts all year round by shopping in the
Apple Education Store, so you don’t need to shop now to get a bargain.
Due to differences in when the school year starts around the globe Apple runs the promotion at different times in different places.
Apple runs the promotion in the southern hemisphere in the first few months of the year. Hence, if you live in Australia, New Zealand, South Korea, and South America you can take advantage of Apple’s deal between 6 January to 14 March 2022.
The same deal will run later in the year in the U.K., U.S., Canada and Europe. Usually between June and September in North America, and between July and October in Europe and the UK.
In the U.S. you’ll be able to visit Apple’s US Education Store, but logging on from your university network may make the process easier.
In the U.K. you will need to verify your student or staff status with UNiDAYS, which is also how you would access its Back to School offers.
Go to the Apple Education Store for other regions using the links below:
When you make your purchase you will be able to request the Apple Gift Card.
Read on to find out the dates the deal will run in 2022.
When is Apple’s Back to School Sale 2022?
Apple’s Higher Education Offer will runs from June 24 to September 26 2022 in the U.S. and Canada
In the U.K. and Europe it usually runs from mid-July to October in the UK.
In Australia, New Zealand and South America the sale takes place between January and March.
Apple Back to School Sale U.S. & Canada dates
In 2021 the deal ran from June 17 to September 27. In 2020 Apple launched the US sale on 15 June with an end date set for 29 September, although Apple ended up extending the end date to 12 October instead, moving it to just a day before Amazon’s Prime Day, which took place over 13-14 October 2020.
Apple’s education discounts are available all year round.
Visit the
US Education Store and
Canada Education Store for more information.
Apple Back to School Sale UK/Europe – dates
- Mid July – mid October 2022 (estimated)
In 2021 Apple’s Higher Education Offer (aka Back to School Sale) started on 15 July 2021 in the
UK Education Store. The sale ran until Monday 11 October.
It is normal for Apple to announce the UK offer in July. Apple UK’s Back to School Sale in 2020 started 9 July and lasted until 29 October. It also launched its 2019 sale on 9 July, and its 2018 sale started on 12 July.
If this year’s deal isn’t running when you are considering making a purchase from Apple that’s no reason for disappointment: Apple’s education discounts are available all year round. Students and educators need to log in via
UNiDAYS website to see the offers.
Educational Store discounts are usually up to £280 for UK students.
Apple Back to School Sale Australia/New Zealand/South America/South Korea
- Ran from 6 January – 14 March 2022
The dates in the southern hemisphere correspond with the new school year there.
Apple’s Back to School Sale for Australia, New Zealand, Brazil and, South Korea started 6 January 2022 and ended on 14 March 2022.
In 2021 it ran from 7 January and ended on 16 March, 2021.
Who can get Apple’s Back to School deal
If you are registered at a higher education facility (that’s post-K12 education, universities and colleges) you will qualify for the free AirPods deal as well as Apple usual education discount. Employees of these institutions can also qualify. If you are a parent buying for your student offspring then you can also qualify.
Alternatively, if you are an employee of a public or private K-12 institution/school in the US or Canada you are also eligible. Apple’s Education pricing isn’t available to parents with kids at school, but a homeschool teacher can qualify.
Even when Apple isn’t running the Back to School Deal students and education institutions can still take advantage of its standard educational pricing on its Educational Pricing page (
US here/
UK here).
What is Apple’s deal for 2022?
- Free Apple Gift Card worth up to $150
Thanks to the deal university students, or those just about to start university or higher education, will receive a voucher when they purchase a qualifying product..
Students can get:
- A $100 Apple Gift Card with the purchase of an iPad Air (5th gen), iPad Pro 11-inch or 12.9-inch.
- A $150 Apple Gift Card with the purchase of a MacBook Air, 13-inch, 14-inch or 16-inch MacBook Pro, or a 24-inch iMac.
All the details and terms and conditions can be found on Apple’s site here.
Which iPads are included in Apple’s Back to School deal?
Not every Apple product you can buy in the Education Store is included in the free AirPods deal.
For 2022, Apple included the following iPads:
- iPad Air (5th gen)
- iPad Pro 11in
- iPad Pro 12.9in
This corresponds with the 2021 deal, where Apple included the iPad Pro and iPad Air in the Back To School offer. The iPad and iPad mini 5th generation are still excluded from the offer.
You can still get discounted Educational Pricing on the iPad and iPad mini if you qualify, you just won’t be able to get the free voucher.
If you don’t qualify for the education pricing we have a separate guide on where to get the best deals on the iPad. For advice about which iPad to buy read which iPad is best for students.
Which Macs are included in Apple’s Back to School deal?
If you qualify for Apple’s Back to School AirPods you need to buy one of the following Macs.
- MacBook Air
- 13in MacBook Pro
- 14in or 16in MacBook Pro
- 24in iMac
You’ll also be able to take advantage of education pricing for all of those Macs. This year the Mac mini is excluded from the voucher offer.
If you don’t qualify for an education discount have a look at these round ups of the best deals on a new Mac:
We also have this advice about which Mac is best for students.
