Home Apple Apple Still Trying to Keep Up With M2 MacBook Air Demand Almost...

Apple Still Trying to Keep Up With M2 MacBook Air Demand Almost a Month After Launch


Almost a month after launch, demand for the new M2 MacBook Air continues to be high, with supply in relatively short supply. For just the baseline configuration, customers are facing up to a three-week wait, according to Apple’s online store.

M2 MacBook Air Lifestyle
In the United States, Apple lists the ‌MacBook Air‌ as shipping out in two to three weeks for the baseline model with 8GB of RAM and 256GB of SSD storage. Other configurations with varying storage and memory options are listed as one to two weeks away.

The delay is timely as Apple is currently running a Back to School promotion for students preparing for classes this fall. The new ‌MacBook Air‌ may be an attractive purchase for students thanks to its lightweight and thin design and the battery life and performance enabled by the ‌M2‌ chip.

Apple has been facing a constrained supply chain in recent months, but the situation does seem to be easing. Besides the long wait for the new ‌MacBook Air‌, most other Macs in Apple’s lineup remain readily available for shipping with no weeks-long delay.

The highest-end Mac Studio and the 24-inch iMac with the M1 chip are the two exceptions. The ‌Mac Studio‌ is listed with shipping estimates well into at least one month, and customers looking for an ‌iMac‌ face a three to four week delay, according to Apple’s store at the time of writing.

In the third quarter of the year, Apple’s Mac business was severely constrained. The company’s CEO, Tim Cook, said that Mac supply was so low for the quarter that it was difficult to gauge actual demand for Apple’s latest computers. Here is what Tim said during the company’s last earnings call:

In terms of testing the demand, you can’t really test demand unless you have the supply. We were so far from that last quarter that we have an estimate of what we believe demand was, but it is an estimate. We recognize how the industry is doing, we think that we’ve got a great story with the Mac, getting M1 out and now M2 out, we have a very strong offering for the back to school season and we’ll see how we do this quarter. We’ll report back in October.

Mac revenue for Q3 of 2022 was down to $7.3B from $8.2B a year ago.

Popular Stories

iPhone 14 Pro Predicted to Start With Increased 256GB Storage Alongside Rumored Price Increase

Earlier today, analyst Ming-Chi Kuo claimed iPhone 14 Pro models will be more expensive than iPhone 13 Pro models. Kuo did not reveal exact pricing, but he said that the average selling price of all four iPhone 14 models will increase by about 15% overall. While higher prices would be disappointing for customers, it is possible the iPhone 14 Pro and iPhone 14 Pro Max will offer increased…

Kuo: Apple to Increase Prices of iPhone 14 Pro Models

Apple plans to increase the prices of iPhone 14 Pro models compared to iPhone 13 Pro models, according to analyst Ming-Chi Kuo. Kuo did not reveal exact pricing for the iPhone 14 Pro models. However, in a tweet today, he estimated that the average selling price of the iPhone 14 lineup as a whole will increase by about 15% compared to the iPhone 13 lineup. In the United States, the iPhone…

iOS 16 Beta 5: Battery Percentage Now Displayed in iPhone Status Bar

With the fifth beta of iOS 16, Apple has updated the battery icon on iPhones with Face ID to display the specific battery percentage rather than just a visual representation of battery level. The new battery indicator is available on iPhone 12 and iPhone 13 models, with the exception of the 5.4-inch iPhone 12/13 mini. It is also available on the iPhone 11 Pro and Pro Max, XS and XS Max, and…

Here’s Why the iPhone Battery Status Icon in iOS 16 Is So Controversial

In the latest iOS 16 beta, Apple has updated the status bar battery icon on iPhones with Face ID to display the exact percentage remaining rather than just a visual representation of battery level, and while the change has been largely welcomed, some users are unhappy with the way it has been implemented. In iOS 15 and earlier, battery percent has not been present on iPhones that have…

iPhone 14 Is Just a Few Weeks Away: Three Tips to Prepare for the New iPhone

Wednesday August 10, 2022 4:08 am PDT by Sami Fathi

The launch of the new iPhone 14 is just a few weeks away, meaning millions of iPhone customers will soon upgrade their existing iPhone or perhaps get an iPhone for the first time. Exclusive MacRumors iPhone 14 Pro renders by graphic designer Ian Zelbo Whether upgrading from an older model or this is your first iPhone, we’ve rounded up a few tips to help you prepare for the next flagship…

Color Options for All iPhone 14 Models: Everything We Know

The iPhone 14 and iPhone 14 Pro models are rumored to be available in a refreshed range of color options, including an all-new purple color. Most expectations about the iPhone 14 lineup’s color options come from an unverified post on Chinese social media site Weibo earlier this year. Overall, the iPhone 14 and iPhone 14 Pro’s selection of color options could look fairly similar to those of the …



Source link

Previous articleApple is Back! | MacRumors Forums
Next articleShiba Inu, Ripple Coin & Bitcoin — Asian Wrap 12 August