Apple has released a new video for the Apple Vision Pro Spatial Video feature, in an ad spot to celebrate Mother’s Day.
Introduced to the official Apple YouTube channel on Thursday, the video “A Gift for Mom” follows the reception of a video gift between a couple. The video, edited by a man called Sam and played to partner Khulan, covers the first year of the life of their newborn son.
For the video, both Sam and Khulan filmed their son in Spatial Video on their iPhones. One year later, Sam hands Khulan an Apple Vision Pro, after secretly editing the video to share with her.
After explaining the concept with video interviews and captions, the Apple Vision Pro is put on, and the view switches to what Khulan sees. Opening the edit, she is shown clips from her son’s life, growing up in a video player hovering in the middle of the room.
Throughout the video, Khulan responds to what she sees, laughing and crying as she relives the child’s first year of life.
The video concludes with captions from Apple, reading “To mothers everywhere, Happy Mother’s Day,” followed by the Apple logo.
Spatial Video has been available to iPhone users since 2023 on the iPhone 15 Pro and Pro Max, ahead of the release of the Apple Vision Pro headset itself. It captures stereoscopic video using multiple cameras on the back of the iPhone, which is then treated with computational photography techniques to create the spatial video.
The videos can then be watched on an Apple Vision Pro headset, complete with the depth effect.