Yet another TV provider realizes that people don’t want to pay for channels they’ll never watch. DirecTV has introduced Genre Packs that are more affordable and customizable. You can now skip unnecessary subscription bundles, and play content tailored to your interests. From $35 monthly add or remove shows from MyEntertainment, MyNews, and MiEspañol packages.
DirecTV wants you to choose what you watch
DirecTV is a satellite television service provider that provides live, on-demand, and streaming content options. The company has been a major player in the pay-TV industry for years. But with more people switching to streaming, it has recently adapted to be more flexible.
At DirecTV, we’re breaking up with the one-size-fits-all bloated cable bundles of the past by delivering new ways for consumers to enjoy the content they love at the best value. Our new Genre Packs and Mini-Packs provide lower-priced options, allowing customers to pick and choose what they want to watch and when they want to watch it.
Vince Torres, DirecTV Chief Marketing Officer.
For years, entertainment providers forced customers into expensive bundles crammed with channels they didn’t want. They’ve also started a recent practice of increasing prices while introducing ad-supported tiers and cracking down on password sharing. Netflix is guilty of it on multiple occasions. In January 2025, they’ve already hiked their prices with up to $3 monthly increase for the ad-free Standard plan.
These issues are exactly what DirecTV’s new Genre Packs try to solve. You cut out filler channels, and pick what resonates best with you. If you just want current affairs, you can grab MyNews for $40 and view CNN, MSNBC, Fox News, and Newsmax. If you want entertainment, there’s a collection for that as well.
Related: Apple Finally Brings Its TV App To Android
Fresh Genre packs, what they offer, and prices
Starting now, you can access all new streaming packages and tailor them to your liking. Here’s what each one gives you:
- MyEntertainment ($35/month): Browse 40 channels, including Bravo and FX, plus a Disney+ with Hulu subscription.
- MiEspañol ($35/month): Get access to 50+ Spanish-language channels, including Univision and Telemundo.
- MyNews ($40/month): View major news networks like CNN, MSNBC, Fox News, and Newsmax.
- MySports ($70/month): Get the MySports pack launched earlier in January. It has over 25 channels and an ESPN+ subscription.
- MySports Extra (Optional $12.99/month): Builds on the existing MySports channels introduced earlier in January. Get five extra sports channels, including NFL RedZone and MotorTrend.
- MyCinema (Optional $9.99 monthly): Subscribe to either MyEntertainment, MyNews or MySports and add seven extra channels of movies, romance, and family content. It includes INSP, LMN, ShortsTV, Sony Movies HD, and TCM.
You can view DirecTV’s latest Genre Packs on the official website or your streaming devices. A free trial is available, so don’t feel pressured to commit immediately. You should also stay alert for other deals.
With the competition to keep customers, it’s likely that we’ll see more affordable offers popping up from time to time. Check the websites and apps of your favorite streaming services when possible, so that you don’t miss them.
