MicroStrategy — now rebranded as “Strategy” — could soon be the most valuable publicly traded company on Earth, according to its own analyst Jeff Walton.
“Strategy will be the number one publicly traded equity in the entire market,” Walton said in Financial Times’ new documentary Michael Saylor’s $40 Billion Bitcoin Bet. His reasoning? Bitcoin. Lots of it.
The company now holds 568,840 BTC — worth around $59 billion at current prices — and Walton believes that pile of digital gold is unmatched. “Strategy holds more of the best assets and the most pristine collateral on the entire planet than any other company, by multiples,” he added.
It’s not just the Bitcoin stash. It’s also the ability to raise capital fast. In late 2024, Strategy raised $12 billion in just 50 days — something Walton calls “insane.”
Saylor, the company’s chairman and co-founder, is even more bullish. He told FT that he believes the company can 100x from here. “MicroStrategy is in a position where we can grow from a $100 billion enterprise to a $1 trillion enterprise to a $10 trillion enterprise,” he said.
That vision is tied directly to Bitcoin’s price. Saylor predicts BTC will hit $1 million in 10 years — and $13 million by 2045.
“If that happens, our company becomes the most valuable in the world,” he suggested.
Still, the risks aren’t lost on Saylor. He emphasized that even if Bitcoin were to crash 90% and stay down for years, “we would still be stable.”
At the time of writing, Strategy (MSTR) has a market cap of around $117 billion. To hit $10 trillion, it would need to 85x — a moonshot even by Bitcoin standards.
But if BTC does reach the $13 million mark Saylor envisions, then maybe, just maybe, Strategy won’t just be a bold bet — it’ll be the biggest win in corporate history.
If Strategy were to be valued at $10 trillion based solely on its current Bitcoin holdings — 568,840 BTC — each Bitcoin would need to be worth approximately $17.6 million. That would place the cryptocurrency far beyond current projections, validating Strategy’s long-term bet on BTC as a superior store of value.
At current prices (~$104,000 per BTC), MicroStrategy would need to hold around 96 million BTC to be worth $10 trillion purely on Bitcoin holdings — which is impossible, given Bitcoin’s hard cap of 21 million.
To reach a $10 trillion valuation, MicroStrategy (Strategy) would need to surpass every asset on Earth except gold — beating Microsoft ($3.35T), Apple ($3.17T), Bitcoin itself ($2.05T), and even Saudi Aramco ($1.68T).
It would also need to 9x Bitcoin’s current market cap — making Strategy worth nearly five times more than Apple and Amazon combined.
At $10 trillion, Strategy would rank just behind gold — the most valuable asset globally at $21.35 trillion.
