‘Paid Rs 5,909 crore for two pizzas’: Celebrating Bitcoin Pizza Day and the evolution of a financial revolution


Every year on May 22nd, the cryptocurrency community celebrates Bitcoin Pizza Day, a day that marks a pivotal, albeit quirky, moment in the history of digital currency. What began as a simple transaction for two pizzas worth 10,000 Bitcoin has become a legendary tale, symbolising the evolution of Bitcoin from a niche technology to a global phenomenon.

Back in 2010, a programmer named Laszlo Hanyecz made history by completing the first documented real-world Bitcoin transaction. Using the Bitcointalk forum, Hanyecz offered 10,000 Bitcoin (approximately Rs 5,909 crore in current value) to anyone willing to deliver two pizzas to his home in Florida. A British teenager named Jeremy Sturdivant took him up on the offer, ordering the pizzas from Papa John’s and receiving the Bitcoin payment. At the time, the transaction was worth approximately $41 (Rs 3,300 then).

Today, those same 10,000 Bitcoins would be worth hundreds of millions, even billions of dollars, depending on the fluctuating market price. The vast difference in value underscores the incredible growth of Bitcoin in just over a decade. While Hanyecz’s pizzas are now legendary, his story is not one of regret. He is regarded as a pioneer who helped demonstrate the real-world applicability of Bitcoin at a time when its future was uncertain.

Bitcoin Pizza Day is now celebrated worldwide with meetups, online discussions, and even special pizza promotions. It’s a day to reflect on how far Bitcoin has come, to learn from its history, and to look ahead at the potential it still holds.

The astronomical rise in Bitcoin’s value since 2010 has undoubtedly captured headlines and fueled speculation. However, the true significance of Bitcoin Pizza Day lies not in the missed investment opportunity, but in the ongoing evolution of a groundbreaking technology.

Today, Bitcoin and other cryptocurrencies are no longer just niche interests. They are reshaping how we think about money, finance, and the future of the global economy. While challenges and uncertainties remain, Bitcoin continues to push the boundaries of innovation, paving the way for a more decentralised and accessible financial future.

Raj Karkara, COO, ZebPay said, “Bitcoin Pizza Day is a reminder of how Bitcoin has grown over the last decade. From its humble beginnings in 2009 to now being one of the largest assets in the world, the journey has been nothing short of incredible. Bitcoin’s growth has paved the way for an entirely novel industry which is transforming finance and technology. It is also much more mainstream now than ever before with the involvement of large institutions in the Crypto market.”

“ZebPay is running a few interesting on-ground activities at our offices on the occasion of Bitcoin Pizza Day. We have a free pizza and a merchandise giveaway contest as well at our Mumbai office. This occasion is a celebration of the rise of Bitcoin, and it reminds us that the future of the Crypto industry is bright,” Karkara added.

Rajagopal Menon, VP, WazirX said, “In the early Bitcoin days, Laszlo Hanyecz, a software architect from Florida, was an early adopter who approached it with a hacker mindset. He realised that using graphics processing units (GPUs) instead of central processing units (CPUs) could significantly boost mining efficiency and speed. This groundbreaking discovery kickstarted the Bitcoin mining arms race, leading to massive banks of specialised mining computers. Laszlo’s innovative GPU mining made him the most successful miner for a period, allowing him to amass a substantial number of bitcoins quickly when few others were mining.”

Edul Patel CEO of Mudrex said, “Bitcoin Pizza Day is a significant event in the Bitcoin calendar. In 2010, Laszlo Hanyecz paid 10,000 BTC for two pizzas, now worth millions. This event highlights Bitcoin’s evolution from an experiment to a mainstream financial asset. Bitcoin has come a long way since its inception to governments across the globe approving Bitcoin spot ETFs. Today, Bitcoin is recognised not just as a digital currency but as a viable investment by retail and institutional investors.”

Parth Chaturvedi, Head of Investments, CoinSwitch Ventures said, “Bitcoin Pizza Day is celebrated each year to mark the first “real world commercial transaction” using Bitcoin as a means of payment. Although in hindsight this might appear as the worst barter possible, back then this transaction was hailed by the nascent crypto community as a milestone for the adoption of crypto as an asset class. Fast forward to today, Bitcoin’s fixed supply schedule has given it the moniker of “Digital Gold” and Institutional giants are recommending it to their clients as an asset for portfolio diversification.”



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