Should You Buy Bitcoin Before Jan. 20?


Bitcoin (CRYPTO: BTC) is the world’s largest cryptocurrency. Its market capitalization of $1.8 trillion represents more than half the value of all cryptocurrencies in circulation, which currently stands at $3.4 trillion.

Bitcoin soared by 120% during 2024, and a significant portion of that gain was generated after Donald Trump’s U.S. election win on Nov. 5. The President-elect campaigned on a pro-crypto agenda, so his incoming administration could deliver a set of policies that support a new wave of value creation across the industry.

So, should investors buy Bitcoin before Trump officially takes office on Jan. 20?

A gold coin with the Bitcoin symbol on its face.
Image source: Getty Images.

The Securities and Exchange Commission (SEC) is responsible for regulating cryptocurrencies that  might fit the definition of financial securities. Its chair for the last four years, Gary Gensler, is a very vocal critic of the industry. Even though the agency approved dozens of spot Bitcoin exchange-traded funds (ETFs) during his tenure, it only did so after losing a court challenge from one of the major issuers.

Gensler has announced that he will step down on Jan. 20. Resignation from that position is customary when a new administration is taking office. Trump has already nominated Paul Atkins to take his place, pending Senate approval. Atkins currently serves as the co-chair of a crypto advocacy organization called the Token Alliance, so there is no doubt about where he stands on digital assets.

But the Trump administration might be particularly good for Bitcoin, specifically. The incoming President has thrown his support behind radical ideas like establishing a strategic Bitcoin reserve, which could involve the U.S. government actively buying the cryptocurrency on the open market. That would almost certainly be a bullish catalyst.

The government already holds around $18.6 billion worth of Bitcoin that it seized from criminals and bad actors, so that might be a starting point for Trump’s strategic reserve. But it’s unclear whether he can actually kick-start this initiative on his own, or whether he will need the support of Congress, which would make things a little more complicated.

So far, no cryptocurrencies have proven their worth as mediums of exchange. Even as the industry leader, Bitcoin is only accepted as payment for goods and services by 7,928 merchants worldwide. Many of them are obscure providers of internet services, crypto services, and even online gambling houses.

It’s very difficult for a currency to maintain value over the long term without widespread adoption from consumers and businesses. In Bitcoin’s case, investors are buying it because they feel it’s a great store of value instead — kind of like a digital version of gold.



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