
Following the Apple vs Epic ruling this week, developers are racing to take advantage of their new ability to link out to their own website to collect payments from user, with Apple no longer able to force them to use its in-app purchase system.
Spotify has just announced that it has submitted its app update to Apple for approval, including these changes. In a blog post, it details how it has been able to make the user experience better for users upgrading from free to paid memberships.
The new update will roll out to Spotify customers in the United States, as soon as Apple approves the update. Spotify described the judge’s ruling the “most consequential action to date” and “delivers the benefits that all consumers deserve around the world”.
As a reminder, previously, Spotify did not want to use In-App Purchase and was therefore barred from presenting any information about how much its plans cost, and it could not tell users about where to go to actually purchase a subscription. This has now all flipped on its head.
With the new update, users will be able see how much the different tiers of Spotify Premium cost inside the app, including details of special promotions. They will then be able to click a link to redirect to the web browser, in order to actually purchase the subscription of their choosing. This will make it more seamless for Spotify Free users to migrate to Spotify Premium.
They can also click a link to easily switch between tiers, such as upgrading from Student to a Family plan.
Once on the website, users are able to choose from a variety of payment methods in order to make their transaction.
Spotify also teases that it has bigger plans in mind, to roll out in the future. For instance, the app will be able to roll out new features that make audiobooks easier to purchase than ever before.
Spotify clearly supports the findings from the U.S. injunction, and would love to see Apple adopt these policies worldwide. Apple, of course, does not want to do that. The company has already said it is appealing the ruling, but will comply in the meantime.
As such, it should approve Spotify’s app update including these changes imminently …
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