There’s no denying that Apple jumpstarted the mobile device industry with its smartphones and tablets. And the company had up until very recently enjoyed a booming tech market spurred by the COVID-19 global pandemic.
Even as sales begin to cool off as the world adjusts to a new normal, demand for Apple’s latest tablet offerings is always high. Cupertino, Calif.-based tech powerhouse Apple maintained a 31.5 percent market share with 12.1 million units shipped in the first quarter, making the company the undisputed king of the tablet space, IDC said. Based on shipments alone, Apple has been the tablet leader since 2011.
In the smartphone space, it’s Samsung that maintains the lead for smartphone market share. But Apple held a strong No. 2 position with first-quarter shipments reaching 56.5 million units, taking 18 percent of the market share and beating the prior year’s shipments by 2.2 percent, according to IDC. “Our research tells us Samsung and Apple have navigated the supply chain situation better than their competitors…” said IDC’s Ryan Reith in a statement. “We remain of the opinion that any diminished demand will not be lost, but rather pushed forward. It’s just a matter of when that demand resumes.
As part of the 2022 Mobile 100, CRN checks out the 10 devices shaping Apple’s mobile lineup:
* iPad Air
