The Best Early Prime Day Deals of 2024


Amazon Prime Day technically doesn’t happen until July 16-17. But that’s less than a week away, and it hasn’t stopped rival retailers like Target from launching competing sales early. Even Amazon is slashing prices before Prime Day starts—and although certain deals are specific to Amazon Prime members, many of them are not.

Unfortunately, most of these sales stink.

We’ve sifted through the deluge of disappointing discounts to find the real deals on Wirecutter-tested gadgets and gear that are actually worth your time and money, with early sales on everything from air purifiers, to espresso machines, to a $6 white T-shirt making the grade—and we’ve also secured additional exclusive deals from retailers including Brooklinen, Brooklyn Bedding, and more.

Just remember: When Prime Day starts, you’ll likely need a Prime membership (or at least a Prime trial) to get most Amazon deals.



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