Besides showing off its fancy rear panel with glowing lights to a private audience during Art Basel in Switzerland, Nothing also announced when the Phone (1) will first be available to purchase, at least the first one hundred units anyway.
First, we have a video showing off the flashing lights on the phone’s rear panel (1) courtesy of the YouTube channel ‘Das kann was‘ which attended the private event held by Nothing.
“Nothing is a disruptive brand at the forefront of current culture. Our shared commitment to removing barriers and driving innovation is at the core of our continued collaboration,” said Deena Bahri, StockX’s chief marketing officer. “At StockX, we aim to empower everyone to connect to culture through their passions. Partnerships like this provide our customers exclusive access to products that are not only tech-forward, but also designed with self-expression in mind.”
That’s great, but the real news here is that the first 100 units will go on auction on the StockX platform for 48 hours from 14:00 BST on June 21st until 14:00 on June 23rd, with all proceeds going towards a community-managed fund. It’s reminiscent of Nothing’s Ear (1) which also had the first hundred units auctioned on StockX.com. It’s fair to say that these units, which are numbered from 1 to 100, will probably fetch far more than the RRP of the Phone (1) which is believed to be around the $500 threshold.
Everyone else will need to wait until the ‘Return to Instinct’ launch event on July 12th to find out just how much Nothing’s Phone (1) will cost as well as when and where it will go on sale.
