Of the big three carriers in the United States, AT&T takes the last spot, but that shouldn’t be mistaken as them being anything close to small. The carrier still boasts over 100 million subscribers, which is massive.
Those customers are at the center of AT&T’s business and it wants to show us that it doesn’t take them for granted. The company has just introduced its new AT&T Guarantee, which it says is the first and only one of its kind in the industry. This is expected to provide a new basis for customer-focused care for consumers and small businesses.
The AT&T Guarantee Puts the Customer First, Across All Aspects of Its Offerings
AT&T might be the smallest among the big three carriers that exist in the United States, but the carrier has decided to show all of its customers how much it appreciates them all. With its new guarantee, it hopes that customers will be able to use its services with peace of mind, whether you’re a consumer or a small business, and whether you’re on its wireless or fiber network. It’s the only carrier to offer such wide coverage.
The new AT&T Guarantee was launched on January 9th and from it, you can expect dependable connectivity across all its networks, fantastic deals that serve our needs, and friendly customer service that’s prompt. If the company doesn’t deliver in any of those aspects, it promises that it is going to make things right.
Here’s What AT&T Is Covering with Its New Customer-First Guarantee
The AT&T Guarantee is built around three major aspects of the company’s service to you, the customer: connectivity, deals, and customer care. Let’s dive into how the company plans to take care of you in these three domains.
- A Dependable Network: AT&T expects to always provide you with service that hits the spot, but in the event of an unforeseen outage, it will ensure that it restores service as quickly as possible. For fiber customers who experience at least a 20-minute outage or wireless customers who experience at least a 60-minute outage, the carrier will make it up with a full day’s bill credit. For small businesses, it will reach out to discuss other options to make things right.
- The Right Deals for You: AT&T commits to continuing to provide the very best deals for both new and existing customers, and it won’t be providing those deals solely to those on its most expensive plans. It also commits to no hidden fees or equipment charges with its Fiber plan.
- Quick and Pleasant Customer Care: You’ll get the chance to a customer service agent within five minutes of placing a call, and if not, you can schedule a callback for a time that’s better suited for you—if not, you get a reward card. The carrier also assures that you’ll be able to get technicians for any AT&T Fiber issues on the same day or the next day.
Ultimately, this should mean a better customer experience, especially when you know you can hold the company accountable for any breach of its guarantee.
