Microsoft has announced plans to release a mini-fridge inspired by its Xbox Series X console, the company announced at its E3 2021 press conference. The upcoming appliance takes inspiration from a series of memes shared following the reveal of Microsoft’s latest console, comparing its towering all-black silhouette with a refrigerator. The device will be available for public purchase later this year, although pricing is still unconfirmed.
The first references to an Xbox Series X fridge spawned in response to its 2019 reveal at The Game Awards, with a tweet from Windows Central Gaming among the initial edited images that rapidly spread online.
Microsoft later embraced the gag, sending out custom full-size fridges to Snoop Dogg and online personality iJustine. A later partnership followed with ZOA, the energy drink line from Dwayne “The Rock” Johnson, creating a limited range of Xbox mini-fridges.
Microsoft announced public availability with a dedicated trailer at the tail end of its E3 conference, including references to “Xbox Velocity Cooling Architecture,” a call back to the Xbox Velocity Architecture fundamental to the design of Xbox Series X. The company first teased plans in April, after winning a brand battle hosted by Twitter.
Here’s hoping the Xbox Series S boombox will arrive in time for holiday 2022.
The media remotes to get for your new Xbox Series X or Series S
The new Xbox Series X and Series S aren’t quite the home entertainment giants their predecessor was, but they’re still very good with access to all the top digital streaming media services. And that means you’re going to be doing more than just gaming, and for that you need a good remote. It’s a better way to go than a controller for sure.