This new Windows 11 ad could appear on your PC next month


What you need to know

  • Microsoft just rolled out a preview update for Windows 11 that includes an ad for Game Pass within the Settings app.
  • If testing goes well, the same update will ship to general users in July 2024.
  • The update also includes some other changes, such as the addition of support for creating 7-Zip and Tape Archive files through the context menu.

Certain as the sun rising in the east, Microsoft ships new updates to Windows each month. Ahead of the usual Patch Tuesday updates, Microsoft rolls out a preview update to Windows. If testing goes well, the company then releases the same update for general users. These preview updates are often minor when it comes to new features and focus on general improvements. There are, however, some preview updates (and following Patch Tuesday updates) with noteworthy additions. That’s the case with Windows 11 Builds 22621.3810 and 22631.3810, which just became available in preview.

Starting with those builds, Windows 11 will show a Game Pass recommendation ad within the Settings app. The advertisement will appear on both Windows 11 Home and Windows 11 Pro if you actively play games on your PC. Microsoft lists this feature first under the “Highlights” section of its blog post about the update.

Windows 11 Settings app showing ad for Game Pass

Microsoft began testing an ad for Game Pass within the Windows 11 Settings app in April 2024, and it will now ship that ad to general Windows users. (Image credit: Microsoft)

Windows 11 already includes several ads and Microsoft continues to test new ways to monetize its operating system. We have a guide on how to disable annoying ads on Windows 11 that we’ll need to update after July’s Patch Tuesday updates ship.





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