Threads is dead – can AI chatbots save Meta’s Twitter clone?



Meta is set to launch numerous artificial intelligence chatbots that will host different ‘personalities’ by September this year, in a bid to recoup faltering interest in the social media giant’s other products.

According to the Financial Times, these chatbots have been in the works for some time, with the aim of having more human conversations with users in an attempt to boost social media engagement.



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