Tim Cook experiences New Orleans culture with OBJ ahead of Apple Music Super Bowl Halftime Show


Super Bowl LIX between the Kansas City Chiefs and the Philadelphia Eagles kicks off on Sunday evening at the Caesars Superdome in New Orleans.

Kendrick Lamar will lead the Apple Music Super Bowl Halftime Show, which means New Orleans is also host to several top executives from Apple this weekend.

For starters, Apple CEO Tim Cook and retail boss Deirdre O’Brien surprised employees and customers at Apple Lakeside Shopping Center in Metairie, Louisiana.

Separately, the head of Apple dined with Odell Beckham Jr. and Apple services boss Eddy Cue at Domilise’s Po-boys & Bar to enjoy a signature Gulf Coast meal:

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No doubt, we’ll see this crew at the big game on Sunday.

You can watch the Super Bowl for free in 4K on any Apple device.

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