Home Apple Volkswagen CEO Skeptical About Apple Car, Believes in CarPlay-Only Approach

Volkswagen CEO Skeptical About Apple Car, Believes in CarPlay-Only Approach


Volkswagen CEO Herbert Diess is skeptical that Apple is planning to sell a physical vehicle and believes that the company is focusing on cockpit software instead (via Reuters).

next generation carplay multi display
Diess made the comments at the hub.berlin technology conference in Berlin, where Apple is also in attendance represented by its vice president of Environment, Policy and Social Initiatives, Lisa Jackson. “I’m not sure if Apple will actually bring cars to the market in the end. It would be a big effort,” he said, adding that he believes Apple will focus on car cockpit software instead.

The remarks come weeks after Apple unveiled a next-generation CarPlay experience at WWDC 2022, featuring support for multiple large displays, speedometers, fuel levels, climate controls, and more. Users will be able to personalize their in-car experience by choosing different gauge cluster designs and widgets, with the new version of CarPlay effectively offering a wholly Apple-designed experience for all of a car’s displays and functions. While the new ‌CarPlay‌ experience is designed so that users never need to exit the system, Apple said that automakers will be able to retain a sense of brand identity with the new system.

Apple said the first vehicles to support the new ‌CarPlay‌ experience will be announced in late 2023. While Volkswagen is not among the automakers that have committed to implement it in new cars, two of the goliath automaker’s sub-brands, Audi and Porsche, were included in Apple’s list of initial supporters.

Apple has been rumored to be working on a self-driving electric vehicle for around eight years, but a series of development challenges have led to questions about when the project will be officially revealed, if ever. Earlier this year, Apple analyst Ming-Chi Kuo warned that Apple’s car team had “been dissolved for some time,” and needed to be reorganized soon in order for mass production to begin by 2025.

Popular Stories

What to Expect From Apple Through July: iOS 16 Public Beta, New MacBook Air, Back to School Promotion, and More

While the summer months following WWDC are often a relatively quiet time of the year for Apple, there are still some notable items on the agenda through July. Below, we’ve rounded up six things to expect from Apple over the next six weeks or so. Public Betas of iOS 16 and More As part of WWDC 2022, Apple announced that public betas of iOS 16, iPadOS 16, macOS Ventura, watchOS 9, tvOS 16,…

Apple Said to Be Evaluating iPhone 14 OLED Displays This Week Ahead of Mass Production

Apple is evaluating OLED displays for the iPhone 14 this week ahead of mass production, The Elec reports. The OLED display panels in question are reportedly destined for the standard, 6.1-inch iPhone 14 model, with mass production due to begin between July and August. The displays are from Chinese display panel maker BOE, which was embroiled in controversy earlier this year after Apple…

iOS 16 Will Let iPhone Users Bypass CAPTCHAs in Supported Apps and Websites

Tapping on images of traffic lights or deciphering squiggly text to prove you are human will soon be a much less common nuisance for iPhone users, as iOS 16 introduces support for bypassing CAPTCHAs in supported apps and websites. The handy new feature can be found in the Settings app under Apple ID > Password & Security > Automatic Verification. When enabled, Apple says iCloud will…

Apple Shares Charging Details for New Dual USB-C Power Adapters

Following yesterday’s launch of orders for the two new 35-watt dual USB-C power adapters introduced at WWDC, Apple has posted a new support document outlining how power is split when devices are connected to both ports. Under most scenarios, the 35 total watts will be split evenly between the two connected devices, with the exception being when one of the devices has relatively low power…

Twelve South Launches New ‘HiRise 3’ Charger for iPhone, Apple Watch, and AirPods

Twelve South today announced the “HiRise 3” stand charger for iPhone, Apple Watch, and AirPods, priced at $99.99. The stand supports MagSafe-compatible charging and holds an iPhone 12 or later vertically, and also includes a charging puck for Apple Watch and a Qi charging mat on the base that supports AirPods or any Qi-compatible smartphone. The HiRise 3 is available in black and white color …



Source link

Previous articleCoinShares Report Shows Major Outflows From Bitcoin Short Funds
Next articleEnter the Matrix: How Cellular Scaffolding Affects Alzheimer’s Disease