Amazon Prime Day 2023 will launch on July 11, less than a year since the last Amazon-specific deal event. And that can be a good thing for shoppers who face inflation-induced price hikes.
Finding real and meaningful discounts on quality, expert-vetted items is even more important amid the marketing hyperbole surrounding sale events like Prime Day. In fact, some discounts this July simply won’t be worth the spend. Wirecutter’s deep research, price tracking, and deal expertise will help you separate the deals from the duds, whether you’re shopping at Amazon or at a competing sale from Target, Best Buy, and others.
