- Quintar is an AR-based fan technology company
- NFT Pro offers white label non-fungible token solutions
- Peer-to-peer real money gaming platform Lucra Sports currently available in 37 US states
Sports industry venture capital firm SeventySix Capital has invested in Quintar, NFT Pro and Lucra Sport, three sports technology and betting companies.
Quintar, which is led by by S ‘Jay’ Jayaram and Jeff Jonas, is an augmented reality (AR) based fan technology company enabling content owners, creators, and rights holders to build engaging live action AR experiences and boost fan engagement.
Cowles Company, Assam Ventures and Pragya Ventures participated in this funding round.
NFT Pro, which is billed as the number one enterprise white label non-fungible token (NFT) solution for global brands, provides turnkey solutions. It creates, mints, markets and sells NFTs from a brand’s website and digital properties, with the aim of making the customer experience seamless and on-brand.
Headed up by founder and chief executive Christian Ferri, NFT Pro’s clients include Italian soccer giants Juventus, game company Atari and car manufacturer Lamborghini. VU Venture Partners also invested in this round.
Lucra Sports is a peer-to-peer, real money sports gaming platform, which allows fans to compete with their friends, and is currently available via the Apple App Store to adults in 37 states. It is led by chief executive Dylan Robbins, chief operating officer Hannah Farr, and chief technology officer Ed Psyk.
Lucra’s other investors include Raptor Group, Milwaukee Bucks owner and Avenue Capital founder Marc Lasry, and Toy Ventures. Athlete investors include tennis’ John Isner, US women’s soccer ace Julie Ertz, and National Football League (NFL) tight end Zach Ertz.
“We are excited to unveil the first three innovative sports focused investments in our new fund,” said Wayne Kimmel (pictured above), SeventySix Capital managing partner. “The management teams of these companies exemplify the types of entrepreneurs who are transforming the sports industry.”
The investments arrive after SeventySix Capital formed a second fund last month to focus on betting, esports and sports technology companies. Having closed on its initial investments in late September, Sportico reported at the time that these were expected to be US$50 million when fully capitalised.
